This Saturday is the opening weekend of Auburn Football. With thousands of fans getting ready to pour into the Loveliest Village on the Plains, Auburn businesses are getting ready for the crowds. I stopped by fan-favorite, J&M bookstore, to see what was in stock for this Saturday. CEO of J&M, Trey Johnston, is ready and excited with t-shirts, hats, decals and tattoos! The Hotel at Auburn University is also bracing for a huge crowd. It's completely booked for the entire football season. Managing Director, Hans van der Reijden, took a moment to talk about big events planned at the Hotel for this weekend. War Eagle!

Eagle Eye TV is introducing a brand new television show this fall, and we are looking for the perfect on-air personality! This show, called "The Prowl," will have a talk show format and be filmed Tuesday nights. No prior television experience is needed. Auditions/interviews will be held September 7th and 9th between 2 and 5 PM. Sign up in the Eagle Eye studio, 1105 AU Student Center. The deadline for signing up is Friday, September 4. For more information, please contact kjohnson@eagleeyetv.com.

Watch the 2010 Auburn University Singers show recorded LIVE on Eagle Eye TV. Click read more to watch.

Rudy Giuliani, former mayor of New York City, gave a speech on "Leadership in the Face of Change and Crisis" at Auburn University today. Giuliani was the first speaker to be brought to Auburn by SGA's 'Perspective on the Plains' lecture series. Before he addressed the crowd in Beard-Eaves Memorial Coliseum, Giuliani held a press conference. He took the opportunity to talk about his personal experiences as a leader, 9/11, and his thoughts on the ongoing fight against terrorism. Eagle Eye has the exclusive footage.

In this hour long episode we highlight the best of the 2009-2010 school year.

More than 400 students came to the Auburn Hotel and Conference Center for a chance to see Michael Wekall and Ryan Leander get a hug from Taylor Swift on Monday. They completed their final challenge, Singing "You Belong with Me." The entire auditorium burst out in excitement as the song ended and Taylor Swift entered the building. She then delivered the well deserved hugs and went on to perform two of her top hits. Click here to watch the entire event!

At 5 a.m. when most college student's are still asleep or just getting in for the night, the Auburn University Marine Corps are pushing their way through morning training.

After running 4.5 miles with more than 10 pounds of gear, jumping over walls, crawling through mud pits and pulling up sky-high ropes, it's hard to imaging how the AU Marine's are able to make it to class...and stay awake.

Eagle Eye reporter, Carrie Williams, joins the Marines for their 5 a.m. training and get's put to the test in the Ultimate Marine Corps Challenge. Watch here for the full story.

In this weeks episode, we take you to the Marine's ROTC Mud Run, and we have the latest on the guys trying to get a hug from Taylor Swift. Plus, we have a look at the new Apple iPad from the AU Bookstore.